Broadfield Enterprise. An agro-processing company producing high-quality dried fruit products for export and local retail, under the brand Alika Dried Pineapples.
Industry :
Food & Beverages
Start Date :
7 August 2023
The Challenge
To create captivating, professional animated video content that supports the product launch of Alika Dried Pineapples — elevating brand perception and creating demand on social media.
Scope of Work
Social Media Product Advert Video (short-form): A 30 second creative launch spot highlighting the freshness, health benefits, and appeal of Alika’s dried pineapples.
High-End Product Photography: A full set of editorial-style shots for web, Instagram, and packaging promotions.
Execution Highlights
Shot and edited a vibrant lifestyle video capturing Alika as a healthy, premium, and locally made snack.
Photographed the dried pineapple product in a minimalist, fresh setting that showcased its quality and aesthetic appeal.
Delivered all content within the client’s required launch timeline, ready for social media rollout.
Impact
Helped position Alika Dried Pineapples as a competitive lifestyle snack brand ready for modern consumers and potential retail partnerships.
Boosted initial launch visibility across Broadfield’s online channels, creating excitement and curiosity around the new product.
